SkyWest Airlines Supervisor Marketing Communications in ST. GEORGE, Utah
Primary Job Duties
SkyWest is the largest regional airline in the United States and partners with four major airline carriers. More importantly, we’re known for our reliability, service and our professional employees who operate more than 2,100 flights each day throughout North America. We have been esteemed as one of “America’s Best Employers” by Forbes and are known for an industry-leading workforce, an exceptional leadership team and our continued solid operational and economic performance.
SkyWest employees enjoy a distinctive and unmatched culture of teamwork, respect, quality and professionalism, along with world-class benefits like 401(k) match, Performance Rewards , health care, retirement and discounted travel worldwide.
As a Supervisor of Marketing Communications you will develop strategies, message and collateral to maintain and strengthen internal and external perception of SkyWest. Work closely with other members of the communications, creative and marketing teams to develop strategy and implement that strategy in online and print collateral. Facilitate SkyWest corporate giving and corporate citizenship initiatives. Coordinate external marketing partnerships, including those in SkyWest communities and schools. Develop interdepartmental partnerships to educate, inform and mobilize stakeholders. Lead, participate in and respond to internal and external conversation about SkyWest. Plan, schedule, and implement communication projects throughout all levels of the company. Serve as media spokesperson and champion of SkyWest. Strategy, Execution and Authenticity are imperative.
Develop and execute internal and external marketing communication strategies
Provide oversight for all SkyWest-branded materials, including collateral
Oversee and ensure consistency with SkyWest brand across all platforms
Provide oversight for SkyWest’s social media presence, including social media guidelines
Execute SkyWest Corporate Giving and Corporate Citizenship initiatives in alignment with the SkyWest brand and mission
Monitor competitive environment, with metrics, to continually improve SkyWest’s presence
Oversee corporate communications coordinator(s)
Review and provide ongoing data and analytics for websites and campaigns
Provide oversight for marketing and brand communications, including corporate and employer branding, recruitment marketing, etc.
Coordinate with market development to act as SkyWest liaison to community leaders, airport managers, media and major partners in SkyWest pro-rate markets
Establish program measurement goals and continually evaluate results, adapting strategy as necessary
Liaison for production of media in coordination with creative to represent brand messages
Work with creative and others within communications to develop content and collateral that furthers the SkyWest brand
Provide oversight for special event planning
Connect at all levels of the company to stay current on developments.
Speak in front of various groups of people, including SkyWest employees and external media
Serve as media spokesperson and rotate 24-hour on-call spokesperson responsibility
Understand, develop & be prepared to execute SkyWest’s Corp Comm Emergency Response Plan
Serve as project manager
Other duties as assigned by supervisor
Bachelor’s degree in communications or related field
Three years’ work experience in communications, public relations, marketing or related field
Strong interpersonal skills and ability to lead
Excellent written and verbal communication skills
Experience with branding and marketing
Knowledge and understanding of technology, new trends and the latest in social/mobile innovation
Organized project manager with ability to think strategically and creatively and thrive in a fast-paced environment
Collaborative and able to unite numerous interests for the greater SkyWest good
Ability to identify public relations threats and opportunities and make quick decisions
Ability to manage and lead several programs at once
Ability to adapt and respond to fluid environment
Physical and Other Requirements
Ability to sit for extended periods of time
Ability to travel, when required
Ability to periodically stand, walk, and climb stairs
Please complete the on-line application. Qualified applicants will be contacted.
This job posting may have an additional video interview requirement. Please monitor your email and junk folder for additional instructions.
Requisition ID 2019-7210
Category Corporate Communications
Close Date 7/28/2019
SkyWest is committed to a maintaining a working environment of satisfying employment and mutual respect for all of our employees, regardless of race, color, national ancestry, sex, sexual orientation, gender identity, marital status, national origin, religion, medical condition, disability, pregnancy, age, or military status. We have specific training plans and programs in place to maintain such an environment.
Please view Equal Employment Opportunity Posters provided by OFCCP here.